10+ Random

by Heather on May 28, 2009

Inspiration from photo-related people. On Fridays.

I routinely come across ideas (whether my own or others) that I’d love to explore in depth on the blog. I keep a list of these things for future use, but this future (when I have time to reflect and pontificate) rarely comes. So this week’s 10+ list will be a series of quick bits & blurted ideas. Hit me back (as comments or a direct email) if you think anything in here deserves real exploration or you have any further thoughts to share:

1.
Survey: what makes a good __________? Still Life? Why does this photograph by Louise Savoie “work” for me?

Copyright Louise Savoie

Copyright Louise Savoie

2.
Facebook profile status of an Art Director friend reads:

Loathing photographers that call every 2 weeks and read my personal details from their database: “hey _____, how is _______?”

Not good photogs, not good.

3.
My friend Hiep Vu’s idea:

It would be interesting to ask successful photographers what they would do if you gave them $20,000 to market their work, how they would spend it most efficiently?

Hiep’s show “Meet the Barkers: Portraits of a Canine Clan” is on at Crema in Toronto until June 30. From that show:

Copyright Hiep Vu

Copyright Hiep Vu

4.
Roland Barthes said images must be habitable not visitable (he was speaking about landscape photography but regardless…). He goes on: It is not by painting, that Photography touches art, but by Theater.

5.
An idea: Today, much of the advertising industry bases the brand of the product on emotional loyalty and it is the photographers job to emotionally connect the viewer with the brand.

6.
A recurring blog feature: weekly reports from an emerging commercial photographer as he/she tries to get work. Like a reality show with daily updates. Complete access.

7.
Greening of advertising: Could AB and photographers team up to impose a Green Tax (percentage of budget: 5%? ) which is added to the quote and then spent on Offsetting? Could there be a rating system or certified status for Environmentally Friendly production? Using only locally grown catering and SpudWare for eg.:

Say goodbye to plastic cutlery and hello to SpudWare—cutlery made from 80% potato starch and 20% soy oil that’s just as heat resistant and every bit as strong as plastic cutlery. The kicker? It biodegrades in just 180 days! SpudWare can even be washed and reused, so you can eat your potatoes with potatoes for months to come.

Say goodbye to plastic cutlery and hello to SpudWare—cutlery made from 80% potato starch and 20% soy oil that’s just as heat resistant and every bit as strong as plastic cutlery. The kicker? It biodegrades in just 180 days! SpudWare can even be washed and reused, so you can eat your potatoes with potatoes for months to come.

8.
Reps:
a. Are reps responsible for targeted marketing and research?
b. How do reps and consultants overlap?
c. Should Canadian reps market their Canadian photographers outside of Canada?

9.
How much are sites like ffffound influencing what Art Directors think is compelling? Is the ffffound smart server shaping their aesthetic likes/dislikes?

10.
Graffiti on the wall at my current place of employment:

The secret of all effective originality in advertising is not the creation of new and tricky words and pictures, but one of putting familiar words and pictures into new relationships. -Leo Burnett.

If that’s not enough Leo Burnett for you, here’s the iconic “When to take my name off the door” speech:

{ 8 comments… read them below or add one }

Andrea May 29, 2009 at 12:57 am

I’d love to see #6! It’s always comforting to read about others going through the same thing I do on a day-to-day basis. It’s such an exciting time to be launching a career.

Rob Hann May 29, 2009 at 6:12 am

Wow! What a great speech from Leo Burnett. I’d never seen that before. Good to hear some real integrity. Thanks for that.

Myles May 29, 2009 at 9:51 am

What the? i am lost. I like this post as it feels like the inside of my head during the last 30 seconds – completely scattered and random. Louise Savoie takes great pictures and knows the biz well. To help answer Hiep’s question: Supercreative everyone! Get some.*

One comment directed to the poor AD who doesn’t like getting personal questions asked by photogs on FB: stop whining! You allowed them to be your ‘friend’. And yes, tsk, tsk to the photog too if they did not know the family.

* plug not endorsed by the supercreative team.

Devin May 29, 2009 at 5:21 pm

I love the 10+ and spudware is amazing! as are frequently updated foto blogs.

just to comment on the last post, i doubt the AD is complaining about people he’s added to facebook, more likely people who use services like ADBASE and just send out mass emails to AD’s

Frank May 29, 2009 at 6:19 pm

…what makes a good still life (from the Dutch “stilleven”) ?

…mmmm….line, form, light, colour..content… perhaps in that sequence :-)

please check out a few on my site.
F

Christine McAvoy May 30, 2009 at 4:37 pm

Ah! #2 is not def. not the +10 ‘inspiration’ I’m used to! haha.

And I often wonder whether a reality show or scripted show could be made about artists. I know there is more than enough drama to go around…and there are shows about everything else.

I’d say your rep questions are ones to explore further on the blog.
-Christine

Ryan Smith June 1, 2009 at 9:38 am

I would love to hear more about #7 and whether anyone has tried to do this yet. Sustainability is extremely important to me as an individual and I would love to explore ways to offset my impacts further.

Could this increase a photographer or even an agencies desirability to potential clients?

Keiko Twist June 1, 2009 at 12:28 pm

They all sound fantastic. But if I had to choose, I am particularly curious about #2, 6, and 9. The relationships between photographer, agency type, and the internet (blogs, websites, facebook, etc.) are so loaded and constantly evolving that they are inevitably fascinating.

Leave a Comment

{ 1 trackback }

Previous post:

Next post: