September 30, 2009
Prompted by yesterday’s post, I’m following up on a thread which mentioned Scam Ads- campaigns that agencies create for the express purpose of winning at award shows. There are minimum placement standards for any ad that is entered and often agencies will convince their client to, at the very least, agree to run an ad [...]
Read the full article →
September 29, 2009
Wednesday is Ask an Art Buyer day. Send your questions to heather@heathermorton.ca with the subject line Ask an Art Buyer. I’ll answer as many as I can every Wednesday. Ever wondered what to do with those pesky test shots or never-rans that are gathering dust on your hard drive? You know the ones- you did [...]
Read the full article →